Sephora has officially launched Haus Labs by Lady Gaga across seven Asia Pacific markets, offering a comprehensive range of 125 cosmetics products. Consumers in Australia, New Zealand, Singapore, Malaysia, Thailand, the Philippines, and Hong Kong SAR can now access the brand through both Sephora’s physical stores and its online platforms.
Haus Labs, renowned for its clean, vegan, and skincare-infused formulations, brings several key products to the region, including the Triclone Skin Tech Foundation available in 51 shades, the PhD Hybrid Lip Oil, the Plumping Lip Glaze, and the Color Fuse Blush Powder. With this expansion, Sephora’s prestige beauty portfolio in the region now includes nearly 250 brands.
This launch solidifies Sephora’s position in the competitive Asia Pacific prestige cosmetics market, catering to the growing demand for makeup products that blend skincare benefits with inclusive shade options.
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