As a testament to enduring love and connections, an increasing number of Singaporeans are turning to “permanent” jewelry, particularly in the form of claspless bracelets welded around wrists, marking a growing trend among local couples and families.
The absence of clasps in these bracelets emphasizes their “forever” nature, intended to remain on wearers’ wrists without removal, though some may attempt to snip them off with scissors. Notable examples include Ms. Jael Tan and her husband, who acquired a pair of 14K gold permanent bracelets in 2023, expressing their affinity for everyday jewelry and the unique concept of welded closeness.
The trend extends beyond couples, with family members and friends also opting for such symbolic jewelry. Mr. Augustine Yuen, a 30-year-old financial agent, bought matching 14K white gold permanent anklets for himself and his 61-year-old mother in 2023, aiming to immortalize their close bond.
Local brands, such as Curious Creatures and Holly Gray, have experienced a surge in demand for permanent jewelry. Curious Creatures’ co-founder Larissa Tan notes an “overwhelming response,” with fully booked appointments for at least six months after launching the collection. Holly Gray reports a doubling in sales since introducing permanent jewelry in December 2022, highlighting customers’ appreciation for its sentimental value and the ease of waking up accessorized.
The concept of permanent jewelry gained popularity in the United States in the 2010s, with brands like Catbird in New York leading the way. Celebrities such as Meghan Markle, Kylie Jenner, and Jessica Alba have also been spotted donning permanent jewelry. On TikTok, the hashtag #permanentjewellery boasts over 63 million views.
Permanent jewelry, typically made of solid 14K gold for durability, allows for personalization with charms. Prices for bracelets or anklets at Curious Creatures range from $115 to $499, with additional charms starting at $69.
While the trend is on the rise, some individuals express pragmatic concerns, including the potential impact on relationships and the aesthetics of the jewelry. Questions regarding metal detectors and airport security have also been raised, though businesses like Curious Creatures assure customers that no issues have been reported. Pragmatic considerations, such as school rules against wearing jewelry and healthcare guidelines during certain medical procedures, are also taken into account.
Despite these considerations, the popularity of permanent jewelry continues to grow, with businesses offering solutions for potential issues, including the painless removal of the jewelry and the option to have them re-welded for a nominal fee.
