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Bacardi-Martini Australia Moves to New Sydney Offices

Catherine by Catherine
21/10/2024
in famous wine news
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Bacardi-Martini Australia (BMA) has officially relocated to new offices in Sydney’s central business district, a strategic move that underscores its commitment to the region and solidifies its presence in the Australia-New Zealand (ANZ) market.

Situated at 1 Market Street, the new offices are designed to enhance BMA’s long-term vision for market expansion while fostering a dynamic and collaborative environment for its team.

The company emphasizes a people-centric approach, referring to its employees as ‘primos,’ which translates to ‘cousins’ in Spanish. This philosophy is reflected in the robust suite of wellness and mental health benefits offered, including mindfulness training, workout programs, and confidential 24/7 emotional support.

Managing Director Luiz Schmidt remarked, “Our new office embodies this spirit of family and growth. It’s more than just a strategic investment in our future – it’s a space where our primos can feel inspired and energized, helping us deliver on our promise of premium spirits while nurturing the next generation of leaders.”

BMA’s relocation also signifies its deepening roots in Australia, where the company aims not only to lead the premium spirits market but also to set new standards in workplace culture. As part of its growth strategy, BMA is implementing a series of policies to create a positive work environment, including a revamped parental leave policy designed to help employees achieve a healthier balance between their professional and personal lives.

Schmidt further noted, “We are proud of the progress we’ve made in fostering a work environment where diversity thrives and every employee feels valued. Our enhanced maternity and paternity leave policies are just one example of how we’re positioning Bacardi-Martini as an employer of choice, especially for top talent in the spirits sector.”

ADVERTISEMENT

With a strengthened foothold across Australia and New Zealand and a commitment to sustainable growth, BMA is poised to lead the premium spirits market in ANZ while setting new benchmarks for product excellence and workplace culture.

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Catherine

Catherine

I am Catherine Haggui, a distinguished Luxury Goods Specialist with over a decade of experience. As Director of Luxury Retail Strategies at a leading firm, I've cultivated a reputation for curating exclusive collections, elevating brand positioning, and exceeding sales targets. Renowned for my discerning taste and global market insights, I blend artistry and commerce to redefine luxury experiences. My work involves strategic partnerships, trend forecasting, and ensuring clients receive unparalleled access to the epitome of opulence.

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