Nivea India, a prominent player in the skincare industry, has named Geetika Mehta as its new Managing Director. Geetika brings with her a wealth of experience, boasting over two decades in the FMCG sector.
Prior to her role at Nivea, Geetika served as the Managing Director of Hershey India for a tenure of 2.5 years. Her extensive career also includes a significant period at Hindustan Unilever Limited (HUL), where she contributed to various facets of the business for nearly two decades.
In her new role at Nivea India, Geetika Mehta is expected to lead the company towards innovation, elevate customer experiences, and strengthen Nivea’s position in the competitive Indian skincare market. This strategic appointment reflects Nivea’s commitment to driving growth and maintaining a strong presence in the dynamic beauty and personal care landscape.
