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An electric sedan with a future and 60 years of luxury

Catherine by Catherine
31/10/2023
in car brand, car news
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Italian automaker Maserati is celebrating the 60th anniversary of its iconic Quattroporte supercar, marking six decades of automotive excellence since its introduction in 1963. Known for its luxurious features and powerful V6 and V8 engines, the Quattroporte has become synonymous with elegance and performance.

However, Maserati is now looking to the future and preparing for a significant change. In line with the industry-wide embrace of electric mobility, the upcoming seventh-generation Quattroporte will be the brand’s first sedan to be powered exclusively by electricity, eliminating the option of a gasoline engine. This bold move underscores Maserati’s commitment to sustainable transportation and reducing carbon emissions.

While specific details about the electric Quattroporte remain undisclosed, reports indicate that the new model will be based on parent company Stellantis’ ‘STLA Large’ architecture. This platform boasts an impressive range of around 800km, ensuring that the Quattroporte can deliver both performance and efficiency.

Maserati’s decision to make the Quattroporte all-electric is in line with its broader electrification strategy. The brand aims to introduce battery-powered variants across its entire range by 2025, and to transition to zero tailpipe emissions vehicles by 2030. This ambitious plan demonstrates Maserati’s commitment to a sustainable future without compromising the luxury, comfort and performance its customers expect.

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As Maserati paves the way for electrification, the Quattroporte is just the beginning. Following the launch of the electric sedan, Maserati plans to introduce an electric version of its popular Levante SUV, using the same advanced electric platform. These upcoming models will meet the growing demand for electric vehicles and solidify Maserati’s position as a leader in the luxury electric car market.

While it remains uncertain whether the electric Quattroporte will be available in Australia, Maserati’s commitment to reducing emissions represents a shift in the automotive industry. As more manufacturers embrace electric power, the future of luxury vehicles will be defined by sustainability, innovation and exceptional performance.

Tags: brandluxuryportring
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Catherine

Catherine

I am Catherine Haggui, a distinguished Luxury Goods Specialist with over a decade of experience. As Director of Luxury Retail Strategies at a leading firm, I've cultivated a reputation for curating exclusive collections, elevating brand positioning, and exceeding sales targets. Renowned for my discerning taste and global market insights, I blend artistry and commerce to redefine luxury experiences. My work involves strategic partnerships, trend forecasting, and ensuring clients receive unparalleled access to the epitome of opulence.

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Recent Posts

  • Spain’s Sociedad Textil Lonia Acquires Christian Lacroix 08/01/2025
  • Superyacht Luna Makes a Grand Appearance at Port Hercule, Monaco 08/01/2025
  • BMW X3 Long-Wheelbase Variant Enters Production in China 08/01/2025
  • How Much AdBlue Does a Mercedes Vito Use? 04/01/2025
  • Where is Anne Klein Watch Made? 04/01/2025

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