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Why is bleu de chanel so expensive

Madonna by Madonna
20/10/2023
in cosmetic knowledge
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When it comes to luxury fragrances, few names are as iconic as Chanel. The brand’s Bleu de Chanel fragrance is no exception and is one of the most sought-after scents on the market today. However, with a price tag that can leave many wondering why it costs so much, let’s explore what makes Bleu de Chanel so special.

The History of Bleu de Chanel

Released in 2010, Bleu de Chanel is a relatively new fragrance compared to some of Chanel’s other iconic scents like Chanel No.5. However, this modern scent has quickly established itself as a classic, and its popularity shows no signs of waning.

Bleu de Chanel was created by Jacques Polge, who served as Chanel’s master perfumer for over three decades. He was tasked with creating a fragrance that embodied the modern spirit of Chanel while still adhering to the brand’s legacy of quality and luxury.

What Makes Bleu de Chanel So Special?

Bleu de Chanel is unique because of its complex blend of ingredients, which come together to create a scent that is both fresh and masculine. The top notes of the fragrance include citrusy bergamot, lemon, grapefruit, and peppermint, which provide a fresh and invigorating opening.

The heart of the fragrance features a unique combination of spices, including pink pepper, nutmeg, and ginger, which adds depth and complexity to the scent. The base notes of incense, cedarwood, vetiver, and patchouli give the fragrance a warm and woody character that lingers on the skin.

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Aside from the ingredients, Bleu de Chanel is also special because of the way it is presented. The fragrance comes in a sleek, minimalist glass bottle with a magnetic cap, which gives it a modern and sophisticated feel. The blue hue of the bottle represents the ocean, which symbolizes freedom, freshness, and masculinity.

The Production Process

Like all Chanel fragrances, Bleu de Chanel is created using only the highest quality ingredients and production methods. The fragrance is produced in small batches, which allows for greater attention to detail and ensures that each bottle is of the utmost quality.

Chanel also employs a unique production process known as “fractionation,” which involves separating the different compounds within an ingredient to create a more concentrated and complex scent. This time-consuming process requires a high degree of skill and expertise but results in a fragrance that is more refined and elegant than those made using more standard methods.

Why the High Price Tag?

All of the factors mentioned above contribute to the high price tag of Bleu de Chanel. From the quality of the ingredients to the production process used, every aspect of this fragrance is designed to be the epitome of luxury.

But there are other factors at play here as well. Chanel is a brand that is synonymous with luxury and exclusivity, and consumers are willing to pay a premium for products that bear the Chanel name. In addition, the popularity of Bleu de Chanel has led to it becoming a highly sought-after fragrance, which further drives up the price.

Final Thoughts

Bleu de Chanel is a modern classic that embodies the spirit of the Chanel brand while still being fresh and contemporary. Its complex blend of high-quality ingredients and unique production processes make it a luxurious fragrance that is worth the investment for those who appreciate fine perfumery.

While its high price tag may put it out of reach for some consumers, those who can afford it will be treated to a fragrance that is truly special. Whether you’re looking to add it to your collection or simply want to experience the luxurious scent for yourself, Bleu de Chanel is an investment in the art of perfumery that you won’t regret making.

Tags: brandChanel Perfumeluxurypricering
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